One Bet · Not a List 6 Minutes · Not 4 Weeks Evidence Strength · Not a Confidence % Kill List Included · What Not To Do If Wrong Analysis · Downside Quantified 10x-Or-Refund · Guarantee One Bet · Not a List 6 Minutes · Not 4 Weeks Evidence Strength · Not a Confidence % Kill List Included · What Not To Do If Wrong Analysis · Downside Quantified 10x-Or-Refund · Guarantee
Growth Decision Engine

STOP
GUESSING
WHAT'S NEXT.

CoSt analyzes your site and picks one move — the highest-leverage bet for the next 30 days. Not insights. Not a list. A decision.

Get My #1 Growth Bet → See a real report first →
6
Minutes to your decision
1
Bet. Not a list of 20.
11
Pipeline stages. No black box.
10x
Or full refund. Guaranteed.
What You Walk Away Knowing

FIVE QUESTIONS. ANSWERED.

01
What's actually blocking growth right now?
A ranked diagnosis of conversion failures, messaging gaps, and trust leaks — with evidence from your page, not generic advice.
02
What's the single highest-leverage bet?
One primary bet with a name your team can rally around, a hypothesis, and three actions to execute this week.
03
Why does it beat the alternatives?
Evidence Strength breakdown — diagnosis alignment, competitive whitespace, ICP fit, implementation speed. Not a confidence % you can't verify.
04
What got rejected — and why?
Every alternative bet is scored and killed with a specific reason. No second-guessing whether you missed something.
05
What's the cost of being wrong?
Time at risk, budget at risk, and whether the bet is reversible. So the decision to act takes seconds, not a committee.
Pipeline

11 STAGES. 6 MINUTES. NO BLACK BOX.

Stage 01–02
ICP + Brand
Who your page should convert. Their functional, emotional, and social jobs. Where you sit against substitutes.
Stage 03–04
Market + Diagnosis
Competitive whitespace, growth blockers, messaging failures, trust gaps — ranked by impact.
Stage 05–07
Roadmap + Opportunities
12 scored opportunities across impact, feasibility, speed, and confidence. Kill list with specific rejections.
Stage 08–09
Scoring + Bets
Primary bet with Why Now urgency and If Wrong downside. Winner / Runner-up / Low Priority ranking.
Stage 10–11
Execution + Allocation
Ads, emails, landing copy, scripts — grouped by type. 3-tier budget allocation from $0 to $50k+.
The Kill List

WE ALSO TELL YOU WHAT NOT TO DO.

Every CoSt report includes a Kill List — every alternative bet rejected with a specific reason. No other audit tool does this.

Generic AI Audit Tool
Rejected — Speed score 2/10. Generic recommendations that apply to any site. No prioritization. Doesn't tell you what not to do.
Referral Program
Rejected — Feasibility score 4/10. Requires existing happy customers and engineering work. Wrong priority when the homepage doesn't yet convert cold traffic.
Content Marketing Push
Rejected — Speed score 3/10. SEO content takes 3–6 months to compound. This window needs a conversion fix, not a traffic play.
Influencer Partnership
Rejected — Impact score 5/10. Audience mismatch for most B2B ICPs. BD cycles eat the time the primary bet needs.
Why this matters
Most founders don't fail because they had no ideas. They fail because they worked on the wrong ones. The Kill List is the most defensible thing in the report — evidence that CoSt actually made a decision, not just a list.
Comparison

WHY NOT A CONSULTANT. WHY NOT A CHECKLIST.

Generic AI Audit
$0 – 49
✓ Finds 50 issues
– No prioritization
– No single bet
– No kill list
– No execution assets
– No downside analysis
CoSt
Growth Decision Engine
$299 — $499
✓ Single highest-leverage bet
✓ Kill list — what not to do
✓ Evidence Strength breakdown
✓ If Wrong downside
✓ Execution assets ready to paste
✓ 6 minutes, not 4 weeks
Strategy Consultant
$5k – 15k
✓ Deep diagnosis
✓ Prioritized recommendations
– 4-week engagement
– 40-page deck to brief from
– You still write the assets
– Calendar-bound
Pricing

ONE PRICE. TWO DEPTHS.

Diagnosis
$299
The verdict and the reasoning. Everything you need to decide.
✓ ICP model + positioning map
✓ 11-stage conversion diagnosis
✓ Primary bet with actions
✓ Kill list — what to stop doing
✓ Evidence Strength + If Wrong
✓ 90-day roadmap
Start Diagnosis →
Most Chosen
Diagnosis + Execution
$499
Everything in Diagnosis, plus the assets to execute it today.
A strategist charges $5k for the deck. A copywriter charges $1.5k for the hero rewrite alone. $499 gets you both — refunded 10x if it doesn't move the needle. The math isn't subtle.
✓ Everything in Diagnosis
✓ Rewritten hero copy
✓ Ad variants (2–3 per bet)
✓ Email subject + body
✓ Landing copy ready to paste
✓ 3-tier budget allocation
Get Diagnosis + Execution → See a real report first — no email gate →
Guarantee
10x-or-refund. One email.

Implement the primary bet. If it doesn't return 10x the cost within 30 days — show us the data and we wire the refund that day. No forms. No committee. One email. We'd rather lose $499 than ship a verdict that doesn't earn its keep.

Run Your Site

START A DECISION.

6-minute analysis. Your #1 growth bet delivered immediately.

6-minute analysis · 10x-or-refund guarantee